There are many different kinds of exposures that you can use when recruiting a prospect for your Network Marketing organization, but you might be wondering how to get the conversation started and which exposures you should invite them to first.

The best way to start the conversation is to invite them to an event or to use the product. Remember, the only purpose of an exposure is to schedule the next exposure, in other words, to follow up. Next, what is likely to happen, is that they will have questions and maybe even some objections – which is GREAT! 

Questions and objections help with your goal of education and understanding and they keep the conversation going.  

If your prospect has more objections than questions, then they are usually dealing with some limiting beliefs. The good news is, all of their limiting beliefs will fall into two categories, limiting beliefs about themselves or about Network Marketing. 

Some examples of limiting beliefs about themselves include their thoughts that – they don’t have the time, they aren’t a salesperson, they don’t have the money, they don’t know enough people, they won’t get support from their family and they’re an introvert. 

Some examples of limiting beliefs about Network Marketing include their thoughts that – it’s not a real business, it’s a pyramid scheme, it’s a scam, someone they know failed at it, the market is saturated and you only make money at the top.
All of these limiting beliefs will keep coming up for the rest of your career, but you can use them as opportunities to schedule the next exposure using these 4 steps…

1. Listen – Really try to understand what they are saying by asking them questions and listening to their responses.
2. Relate – Explain that you understand how they feel and tell them how you felt when you were first approached about Network Marketing.
3. Tell your story – Share the reasons why you decided to try it and how you did it. 
4. If I, would you – Ask them something like, if I could show you how to do it, would you agree to learn more about it?

Use these 4 steps each time you are trying to schedule another exposure no matter what their particular limiting belief is at that moment.

Here’s an example of the exact language you should use. Let’s say you want them to watch a video:

1. “If I gave you a video, would you watch it?”
2. “When do you think you can watch it for sure?”
3. “So if I called you after that, you’d have seen it for sure?”
4. “Great! What is the best number and time for me to call?”

And there it is… you’ve started the conversation and you just scheduled your next exposure!